New York City – The NYPD News tweeted earlier today that they wanted people to share their photos of themselves with NYPD. They asked people to use the hashtag #myNYPD. They hoped to have a lot of smiling faces showing the nice side of the NYPD. However, it did not take long before the feed filled up with images and videos of police brutality.
— NYPD NEWS (@NYPDnews) April 22, 2014
One of Luke Rudkowsi’s tweets showed a NYPD officer beating him with a baton.
— Luke Rudkowski (@Lukewearechange) April 22, 2014Like Truth In Media on Facebook
Others posted pictures of the elderly man who was beat for jaywalking and other recent police brutality images.
Copwatch reminded us of the innocent people shot outside the Empire State building.
— Copwatch (@Copwatch) April 22, 2014
Complex Magazine shows us how the NYPD handles someone being detained.
— Complex (@ComplexMag) April 22, 2014
Aside from the complete failure of the marketing campaign, the most surprising thing may be the sheer number of images and videos of NYPD police brutality there are.
Follow Sam on Twitter.